June 1, 2009 - Geoffrey Beene Presents ROCKSTARS OF SCIENCE™ Campaign 2009
Geoffrey Beene Presents Rock Stars of Science, a nationally recognized public service campaign, launched in 2009-2010, resulted in an invitation from the co-chairs of the biomedical research caucus to celebrate the campaign scientists on Capitol Hill. Seven years later, the series of PSA campaign spreads that first appeared in GQ magazine and ran through 2013, are still spotted at the NIH, and in airports and malls around the country. The designation of the title is also proudly written into the bios of many of the top researchers across cancer, heart, HIV-AIDS and Alzheimer’s, who appeared in this spirited campaign.
Click here to see all of our 2009 Rock Docs.
UPDATE: An NIH salute to the campaign in their exhibition at the 4th USA Science & Engineering Festival, the largest STEM education event of its kind in the United States. The April 16-17, 2016 Festival drew more than 350K+ attendees to celebrate science at the Expo.